
Founded in 2012 and headquartered in Louisville, Kentucky, Team Travel Source (TTS) partners with event producers, cities, hotels, and sports teams to provide streamlined hotel booking solutions for youth sports events across the U.S. Their mission is simple: make team travel easier, more efficient, and more rewarding for everyone involved.
Founded in 2012 and headquartered in Louisville, Kentucky, Team Travel Source (TTS) partners with event producers, cities, hotels, and sports teams to provide streamlined hotel booking solutions for youth sports events across the U.S. Their mission is simple: make team travel easier, more efficient, and more rewarding for everyone involved.
Website: www.teamtravelsource.com
Key Stakeholder: Kelley Roberts
Founded: 2012
Industry: Sports & Hospitality
HQ: Louisville, Kentucky
Company Size: 51–100
Company size: 11-50
Protect Group met with TTS leadership to understand their goals and challenges, particularly around booking confidence, customer satisfaction and strategic revenue growth.
Protect Group demonstrated the Refund Protect widget and its seamless fit into the TTS booking experience, ensuring minimal disruption and maximum value for users.
Working together, the teams rolled out Refund Protect during a key booking period. The technology was paired with an AI-powered pricing engine to dynamically fine-tune upgrade pricing, ensuring an optimal balance between customer value and revenue generation.
Towards the end of 2022, TTS moved from a static to a dynamic integration type, resulting in an increased conversion rate and revenue per dollar.
Protect Group and TTS maintained close collaboration post-launch to review performance, fine-tune strategy, and explore new opportunities to deliver more value across the platform.